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Friday, December 23, 2005

Fooling Some of the People

http://www.newswise.com/articles/view/516990/?sc=dwhr

"When pouring liquor, even professional bartenders unintentionally pour 20 to 30 percent more into short, squat glasses than into tall, thin ones, according to a new Cornell University study.

"Yet, people who pour into short, wide glasses consistently believe that they pour less than those who pour into tall, narrow glasses," said Brian Wansink, the John S. Dyson Professor of Marketing, Applied Economics and of Nutritional Science at Cornell. "And education, practice, concentration and experience don't correct the overpouring."

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2 Comments:
At 12/23/2005 8:20 PM, Blogger Marty said...

What am i missing here...

 
At 12/24/2005 6:54 PM, Blogger Lynn Gazis-Sax said...

I don't know, but as long as we're talking about experiments involving estimating how much liquid is in a glass, here's a web site telling about how a child of a psychologist responds when given Piaget's classic "conservation of liquid" test.

 

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